Guangdong promotes the pilot work of geographical indication reform

On May 19, the Guangdong provincial market supervision and Administration Bureau held a video conference on the promotion of the work of geographical indications in the market supervision system of Guangdong Province and the pilot launch of the reform of the approval of the use of special signs for geographical indication products, in order to promote the smooth progress of the pilot work of the reform of the approval of the use of special signs for geographical indication products in Guangdong.

The meeting stressed that Guangdong Province should comprehensively promote the cultivation, application and protection of geographical indications. Vigorously tap and cultivate geographical indication products, and vigorously support geographical indication trademark registration; Strengthen the use of geographical indications, improve the standardized management system of geographical indication products, and actively build geographical indication brands. At the same time, Guangdong should constantly establish and improve the traceability system of geographical indication products, severely crack down on illegal acts of geographical indications, and improve the protection ability of geographical indication subjects; We will actively promote the pilot reform of the approval of the use of special signs for geographical indication products, improve the work support mechanism according to the reform objectives, improve the efficiency of the pilot work, complete the reform task of "release, control and service", and ensure that the reform is carried out in a compliant, orderly and efficient manner.

At the meeting, Guangdong provincial market supervision and Administration Bureau defined the focus of geographical indications work in the next stage, as well as the situation and task requirements of carrying out the pilot reform of the approval of the use of special signs for geographical indication products. The market supervision and administration bureaus of Jiangmen, Chaozhou and Yunfu, as the representatives of the municipal bureaus of the first batch of pilot reform, introduced the pilot reform plan for the approval of the use of special geographical indications respectively, and shared the working experience of geographical indications.

It is reported that at present, the State Intellectual Property Office has approved 79 enterprises in Guangdong Province to use special geographical indications, accounting for 38% of the number of enterprises approved by the State Intellectual Property Office in the same period. According to the data, the products of geographical indications in Guangdong Province involve more than 77000 farmers and farmers, and more than 13000 market entities. The total value of the products reaches more than 20 billion yuan, benefiting millions of farmers in Guangdong Province. (intellectual property newspaper Feng Fei)